Patches kids actually want to wear
NatPat makes plant-based wellness patches for kids: BuzzPatch mosquito stickers, plus patches for sleep, calm and focus. Started in Melbourne, now on shelves at Target and CVS, and in thousands of independent stores across the US and Canada.
The big accounts got the team. The indies got nothing.
Target and CVS had a sales director and a broker team. Thousands of independents that had ordered before had no one.
- Waiting for inbound. A couple of campaigns a year, no follow-up.
- A long tail going dark. 3,000 to 7,000 independents had ordered at least once.
- No affordable fix. A rep for thousands of small doors didn't pay.
“How are you account managing those today?”
“Terribly.”Gary Tramer, NatPat, June 2026
An AI agent on every store
NatPat connected Shopify and Faire in July. Opener gave each of their 1,500+ independent stores its own agent, with our team reviewing every message before it goes out.
- Wins back quiet stores. Stores that stopped ordering months or years ago get a reason to come back.
- Times the reorder. Each agent watches its store and nudges when an order is due.
- Covers the whole long tail. Every store, not just the top 20%.
A NatPat stockist
Last order: July 2023
Quiet 1,100+ daysReordered · Jul 24, 2026
Stores they'd lost are ordering again
+220%
revenue from stores that came back after 90+ days quiet
Jul–Sep 2026 vs Jul–Sep 2025
50+
stores back after 90+ days quiet
Jul–Sep 2026
20+
of them had been quiet over a year
Jul–Sep 2026
